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We’ve already heard about the cost cutting methods deployed by Google, like curbs on the otherwise lavish holiday parties and efforts to boost revenue by an increase in the number of ads shown on the search results page.
Now it seem Google is cutting out on gifts to it’s top performing AdSense publishers this Christmas.
“..we feel that gift-giving is not the most appropriate gesture this year given the current global economic climate. I know you may be disappointed, but I hope you can understand our efforts to be fiscally responsible in these times. ”
– An AdSense Advisor from Webmasterworld